Inbound vs Outbound Lead Generation: What Works Best for SMEs in SEA
This article breaks down how each method works, their strengths, and how to choose the right mix for today’s market.
This article breaks down how each method works, their strengths, and how to choose the right mix for today’s market.
B2B lead generation is the engine of SME growth. This guide explains what it is, why it matters, and how small businesses in Singapore and Southeast Asia can do it right.
Here we are today, selling alaskan carpets made from fish scales.
PDPA Singapore
Singapore’s PDPA has a crucial exemption that every B2B marketer should know. In this article, we unpack what this means for your sales and marketing strategy, and how platforms like The Grid help businesses reach verified decision-makers across Southeast Asia—ethically and effectively.
AI chat for sales
Tired of spending hours filtering through data? The Grid’s AI Chat gives revenue teams a faster way to surface qualified leads—just ask, and get instant results.
Step 1: Select the records you wish to send emails to. You can choose either a list of company records or personnel records. ✋ The bulk selection only works within the respective Company or Personnel tabs. You cannot mix company and personnel records in the same selection. Step 2: Click on
Our email feature just leveled up! Enjoy a faster, smarter, and more seamless experience. Here’s what you can do now: Send bulk email Have a group of recipients you need to email? You can now send emails to selected personnel all at once! Create & Save email templates If
Lead prospecting
Feeling like there’s never enough time? You don’t need more hours in your day — you need more focus. Learn how to shift your mindset and protect your energy for what matters most.
Industry Insights
The Hidden Costs of Growth: When Expansion Becomes a Liability Imagine this: you’re running a lean, agile SME in Singapore. Things are going well. You land a handful of new clients, hire more people, and decide it’s time to scale. So, you sign a 3- to 5-year lease
Introduction of New Web-sub Pricing and Credits This article outlines key updates to The Grid. Beginning in November 2025, we will introduce personnel phone numbers as part of our lead generation offering. In addition, revisions will be made to The Grid’s credit structure and a new pricing plan will
In-House Taxonomy CodeIndustryTGIC001Accounting & TaxTGIC003Banking Financial Services & Insurance (BFSI)TGIC003.0001 BankingTGIC003.0002 Fund ManagementTGIC003.0003 InsuranceTGIC003.0004 Others in Banking Financial Services & Insurance (BSFI)TGIC004TravelTGIC005Event Management / MICETGIC006Legal ServicesTGIC008Market ResearchTGIC009Marketing & AdvertisingTGIC010RecruitmentTGIC011Information & Communications Technology (ICT)TGIC011.0001 UI/UXTGIC011.0002 Software & App Developme
Thought Leadership
Cold emails aren’t dead—but yours might be. Here’s the cure.
Thought Leadership
Smarter ways to reach founders without direct dials—using landlines, reception, registries, and LinkedIn signals to bypass gatekeepers.
There are several types of credits to be aware of while using The Grid.
Instead of downloadin leads into a CSV file, you can directly export the data over to selected CRM such as Hubspot or Salesforce. Read this article on how to connect The Grid with the selected CRM. Method 1: Bulk Selection and Export Step 1: After applying filters, click on the